A real bush pilot

A real bush pilot


Bushman Lager was ready to mark its territory in the fiercely competitive value craft beer segment. We sniffed out an identity with a deep Canadiana feel – comfy as a wood paneled rec room, burly as the backwoods. Making this happen required a lot of forethought. And careful, methodical execution.
Kind of like building a cabin in the mountains.
From scratch. With your bare hands.

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