Lonetree Cider Company
Dry cider is a huge – and growing – category that branches out far beyond the usual UK suspects these days. Lonetree was designed to compete with the big, established cider players out there. It’s a dry cider taste with an Okanagan orchard pedigree that quenches thirst and sales targets alike. The product was simple, and so was the story. We offered a storybook atmosphere to this down-home feeling, and crafted an illustration for the can that has major gravitational pull.
Isaac Newton, over here.