Southgate / Mapleview / Bayshore Centres - Personal Stylist

A personal stylist program designed to work across a collection of shopping centres needs to be many things to many people. It must be high-fashion, yet approachable. It should allow for the various personalities of individual stylists. Above all, it has to focus on bringing out YOUR unique style – whatever that may be. Enter our Personal Stylist program for a collection of Ivanhoé Cambridge centres. Toolbox created a warm but chic colour palette and typeface that were both inviting and couture. Accompanying accessories create brand awareness on the streets and in shopping centres across the country.